Is It Passé to Care About the Environment?
In the world of trendy “isms,” one day you’re in, the next, you’re out. Take environmentalism, for one. In the ’90s, everyone wanted to be an environmentalist; the trend was so palpable that in early 1990, Fortune magazine declared it “the Earth Decade.” Fast forward to today, when the new tastemakers on the block, aka Millennials, don’t wanna be environmentalists, according to a 2014 Pew survey.
Now when you Google “sexy environmentalists,” the most recent hit is from 2012. Search “cool environmentalists,” and the results are even bleaker: Urban Dictionary ranks high in the search results with pretty choice words for the environmentalists of the world, which, shelter your eyes, kids, “as popular as a turd in a punch bowl.” Ouch.
More than being just an aging fad, though, several studies—which we’ll dig into below—indicate that Americans are worrying less about the environment in the new millennium. So, does all this mean no one cares about nature anymore?
Let’s see what the numbers reveal—as well as what experts on the human relationship with nature have to say on the matter: hat tip to some brilliant minds at the Center for Humans and Nature and Brushwood Center at Ryerson Woods. (more…)